Tuesday, January 25, 2005

A Conversion?

Roll away the stone…

Zondervan, located in good old Grand Rapids, MI, not far from my home, bills itself as “The Leading Christian Communications Company.”

The company is coming out with a “new” Bible; “Today’s New International Version of the Bible;” and as part of their publicity blitz wanted to run an ad in Rolling Stone. At first, Rolling Stone said yes to the ad, but then they changed their minds and said no to the ad, because of its “spiritual message.”

Well, it now appears that the naysayers at Rolling Stone may have seen the light, or at least the bottom line, and have decided to allow the ad to run.  No word on whether any apostles, or other contributing biblical writers, will be available for book signings.

“‘Rolling Stone’ reverses, will accept Bible ad"

Posted by John Venlet on 01/25 at 04:34 AM
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